2021 Brand Calendar Updates

And, now, the moment you’ve all been waiting for… our 2021 brand calendar!

2021 FBC Availability Calendar 4

Check out the full 2021 brand calendar above and make sure to follow us on Instagram, Facebook and Twitter to stay up-to-date on upcoming releases!

Keep reading to check out highlights from the calendar.

two bottles of mas agave clasica next to snifter pour of the beer

Más Agave Clásica Returns

Our barrel-aged imperial gose-style ales return to the Barrel-Aged Series lineup in May 2021 in lime and grapefruit variants! A third, yet-to-be-announced Más Agave Clásica variant will also see nationwide distribution in May 2021. Does something seem a little different? Más Agave Clásica is the new name for our tequila barrel-aged beer, Más Agave – we updated the name and the label design to better set it apart from Más Agave Premium Hard Seltzer. Not to worry, it’s the same cocktail-inspired beer you know and love!


three cans of mas agave premium hard seltzer (lime, grapefruit, strawberry) on top of 15-pack of seltzer

Más Agave Premium Hard Seltzer Nationwide

That’s right – our first ever hard seltzer was such a hit that you’ll be able to find it in all 50 states starting in March 2021. Más Agave Premium Hard Seltzer Strawberry and Lime will be available in 6-packs of 12oz cans, with a third flavor, Más Agave Premium Hard Seltzer Grapefruit, available exclusively in our first ever variety 15-pack.

4giants 16oz can next to 4-pack of 16oz cans

4 Giants IPA in 4-Packs of 16oz Cans

We’ve made a lot of imperial IPAs over the years and, in turn, have had a lot of arguments over which one is the absolute best. So, to settle this once and for all, our brewers mashed up four of our favorite recipes into the ultimate imperial IPA. 4 Giants boasts aggressive bitterness balanced by a malty, sweet backbone while huge aromatics come courtesy of the seven American hop varieties. 9.2%

This big, beautiful imperial IPA needed packaging to match its oversized attitude, so we’re putting it in 4-packs of 16oz cans! Looks for it year-round beginning in late February with national availability in March.


bottle of nemesis barleywine in front of wood background

Bottle Shop Series # 1: Nemesis

They don’t make ‘em like they used to. Or do they? The Bottle Shop Series is a tribute to when craft brewers first pushed the limits of brewing. When beer drinkers sought big flavor and refined quality above all else. When beer packaging was nothing more than a blank box with a label stuck on the side. This series is for you: the beer connoisseur who settles for nothing less than the very best.

To kick this series off with a bang we’re bringing back an oldie-but-goodie, Nemesis:

What’s your Nemesis? Ours is a barleywine-style ale brewed with roasted malts and no shortage of hops for a pleasantly bitter, booming flavor. Pouring with a slight and subtle mahogany hue and a multitude of flavors that melt on your tongue – this is one Nemesis you’ll feel good about keeping around. 11.2% ABV.

Look for Nemesis in 4-packs of 12oz bottles as part of the Bottle Shop Series beginning in April 2021.

panther cub beer bottle flat lay on top of palm fronds

Panther Cub

It started its life in our Grand Rapids taproom at Black Beer Party a few years back, became a highly sought after entry in our Mothership Series and now it’s getting its own national release as part of our 2021 Barrel-Aged Series.

A robust porter, Panther Cub is aged in the finest bourbon barrels available along with a kiss of maple syrup and vanilla extract. The aroma of maple and vanilla combine with a surprisingly deep character to make this rare creature one to gaze upon fondly. Don’t let it fool you, this kitty has claws. 9.2% ABV.

Panther Cub will be released as in 4-pack 12oz bottles and on draft nationwide starting in early March 2021 (no draft in UT).

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14 Comments on “2021 Brand Calendar Updates”
  1. Rick

    Can’t wait for it to arrive in Buffalo! Go Bills!

    • Founders Brewing Co.


  2. Jeff Herman

    I have fallen in love with your beers ever since I tried your breakfast stout. The only problem is living in Wisconsin I have trouble finding most of your beers. Any advice on where I can find them would be appreciated.

    • Founders Brewing Co.

      Hey Jeff! Have you ever tried our beer finder? bit.ly/FindFBC

  3. I hope that in keeping with a gose style that the next Mas Agave is not strawberry but perhaps orange or tangerine. To me strawberry is not very sour.

    • Founders Brewing Co.

      We think you’ll be pleased with the reveal.

  4. lkeener225

    When are you going to release your BA Red Rye to bottles? That was my break-in to craft beer when I visited the GR location in 2011.

    • Founders Brewing Co.

      Red’s Rye IPA has a short shelf-life, so it’s only offered on draft for now. We recommend calling your local bars and restaurants to see if they have any available.

  5. mikevet

    I don’t see CBS on the calendar. Am I blind?

    • Founders Brewing Co.

      There are still some TBA’s that have yet to be revealed. Stay tuned!

  6. Mark Bordeaux

    Founders is my very favorite!

  7. Larry S. Clever

    Where is Azeca? My fave. What should I drink to replace it?

    • Founders Brewing Co.

      We’ve got a lot of other IPAs for you! You should try Moon Rambler, as it’s brewed with Azacca, Mosaic and Cascade hops to give it a tropical fruitiness accompanied by a sweetness provided by milk sugar. Centennial IPA is also sweet with malty undertones and citrus accents.

  8. Jeff Tannehill

    I thoroughly enjoyed your Maple Mackinac Fudge Bourbon barrel series his fall. I live in Alabama and was very impressed it made it all the way down to us. I don’t see this on next years release, but sure hope it will be available again next year. I hope the Nemesis and Panther Cub make it down here in 2021. Thanks very much!

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