July is Michigan Craft Beer Month!

Please check out this information from the Michigan Brewers Guild about Michigan Craft Beer Month!

Michigan Brewers Guild Celebrates 15 Years With Annual Summer Beer Festival,
“15th Anniversary Ale” Collaborative Brew & Craft Beer Month Designation

(LANSING, Mich) – July 2012 is a big month for craft brewers in the Great Beer State as the Michigan Brewers Guild celebrates its 15th anniversary with its annual Summer Beer Festival, the release of a “15th Anniversary Ale” Collaborative Brew and the official designation of Michigan Craft Beer Month.

Michigan craft beer month logo

The Proclamation

Earlier this month, Senator Rebekah Warren (D-Ann Arbor) introduced Senate Resolution No. 160 while 18 Michigan Representatives including Representative Peter MacGregor (R-Rockford) introduced House Resolution No. 102, both of which declare July as Craft Beer Month in the state of Michigan.

“It is always an honor to be able to recognize thriving Michigan-based businesses,” said Rep. MacGregor (R-Rockford). “It should be the role of government to get out of their way and support them when we can. My resolution to recognize July as ‘Craft Beer Month’ was a small ‘pat on the back’ to a successful and growing industry of our state.”

“With summer upon us and Grand Rapids claiming the title of ‘Beer City USA,’ it is the perfect time to celebrate Craft Beer Month in Michigan,” said Senator Rebekah Warren (D-Ann Arbor). “We are excited about the opportunity to tout the benefits to our statewide tourism efforts and the investment in our local economy that craft beer represents.”

The Collaborative Brew

The 15th Anniversary Ale is a strong Pale Ale—more like a strong IPA or a Double IPA—coming in with an 8% ABV with 80 IBUs. These brews will be available at participating member breweries, as well as at the Summer Beer Festival.

“When you buy Michigan beer you are supporting local businesses and you are helping to provide local jobs,” says Eric Briggeman, Guild President. “And, with this 15th Anniversary Brew, we are also helping Michigan’s agriculture industry because we are asking brewers to use wheat that is grown and malted in Michigan, as well as Michigan-grown hops.”

The Festival

The 15th Annual Michigan Summer Beer Festival will be held July 27-28 at Riverside Park in Ypsilanti’s Historic Depot Town District. More than 60 Michigan craft breweries will showcase 450-plus craft beers at the two-day festival, which runs from 5-9pm on Friday, July 27, and 1-6pm on Saturday, July 28.

Admission tickets are $30 for Friday (in advance—$35 at the gate, if any are available) and $35 for Saturday (in advance—$40 at the gate, if any are available). Each admission ticket includes 15 drink tokens, each redeemable for a 3-ounce sample. Additional drink tokens are available for 50 cents each. Advanced tickets for the Michigan Brewers Guild Summer Beer Festival may be purchased online, at participating member breweries and limited retail locations around the state. Attendees must be 21 or older to attend. Designated driver tickets are available online and at the gate for $5 each.

This year’s entertainment lineup includes: DJ Rob Ericksen, Stone Clover, L’aith Al Saadi and Jason Dennie on Friday the 27th and DJ Danny Boy Peron, Jason Waggoner Band, and Amy Gore & Her Valentine on Saturday the 28th.

The Guild

Michigan’s thriving brewing industry conservatively contributes well over $24 million in wages with a economic contribution well over $133 million. In terms of overall number breweries, microbreweries and brewpubs, Michigan ranks #5 in the nation—thus supporting its claim as “The Great Beer State.”

Founded in 1997 and celebrating its 15th Anniversary in 2012, the Michigan Brewers Guild exists to unify the community of brewers, to increase the sale of Michigan Craft Beer, to contribute culturally and economically throughout the state, and to monitor and assure a healthy brewing industry. By working collaboratively with proponents of craft beer, the organization strives to achieve 10% share of all beer sold in Michigan by producing world-class events, increasing public awareness, educating consumers, and encouraging responsible consumption.

Plus, the guild shares its birth year with us!

Michigan Brewers Guild 15th anniversary logo

MICHIGAN BREWERS GUILD TIMELINE:

1997—Creation of Michigan Brewers Guild
1998—Inaugural Summer Beer Festival, July (Greenmead, Livonia)
2000—Summer Beer Festival Relocates (Frog Island, Ypsilanti)
2004—Summer Beer Festival Relocates & Expands to 2 Days (Riverside Park, Ypsilanti)
2005—Inaugural Winter Beer Festival, February (Old Town, Lansing)
2007—Winter Beer Festival Moves to Grand Rapids (Fifth-Third Ballpark, Comstock Park)
2008—Inaugural UP Fall Beer Festival, September (Mattson Lower Harbor Park, Marquette)
2008—Inaugural Detroit Fall Beer Festival, October (Eastern Market, Detroit)

For more information, including a list of Michigan craft breweries, visit the Michigan Brewers Guild website, or check them out on Facebook and Twitter.

Founders Brewing Co. is a proud member of the Michigan Brewers Guild.

 

 

Founders Fest 2012 Recap

A big thank you to everyone who came out to to Founders Fest 2012 on Saturday, June 23! We think the party was a great success, and those of us in the Founders Family enjoyed sharing it with all of you.

Words can only say so much videos can say more. Please check out this recap of the event, shot by Kevin Cole, one of our sound engineers, with music by Afro Zuma (they performed at the fest, and you’ll see them throughout the video).

 

 

Frangelic Mountain Brown Released on July 2

Our next installation in our Backstage Series, Frangelic Mountain Brown, will be released beginning on Monday, July 2.

Frangelic Mountain Brown on the Founders bottling line

Frangelic Mountain Brown on our bottling line.

To reiterate our previous announcement, while there will not be an official release party for Frangelic Mountain Brown at our taproom in Grand Rapids, the beer will be available on draft in the taproom beginning Monday, July 2. The focus of bottle sales will be in Founders’ distribution footprint.

In our taproom, we will be allowing one growler fill per customer once the beer goes on tap when we open at 11am.

We’re excited to share this beer with all of you. The use of hazelnut coffees in the brewing process gives Frangelic Mountain Brown distinct flavor and aromatics, with sweet and nutty notes beautifully balanced. We think you’ll enjoy it. We do.

 

Frangelic Mountain Brown Is Our Next Backstage Release

 

We announced earlier today that Frangelic Mountain Brown would be the next release in our 750mL Backstage Series, with availability beginning in July.

Part of what makes Founders Backstage Series so much fun is the period of speculation before the next release is announced. But the purpose of the series is to bring some of our most sought-after beers, which have been available primarily in the taproom and at a few select events, to a much larger audience. Frangelic Mountain Brown will be the fourth release in the series, joining Blushing Monk and Canadian Breakfast Stout from 2011 and Curmudgeon’s Better Half, which was released in February of this year.

Frangelic Mountain Brown is the quintessential taproom “one-off” beer: Founders’ brewers created the Mountain Brown series for their taproom in Grand Rapids in 2007. Frangelic Mountain Brown is the 16th iteration in the series of popular brown ales—and it likely won’t be the last. The singular characteristic of this beer comes from the use of hazelnut coffees in the brewing process. The beer has distinct aromatics with sweet and nutty flavors beautifully balanced. Founders is known for its beers made with coffee (i.e., the Breakfast Stout series), but this is both the brewery’s first brown ale and its first beer brewed with hazelnut coffees to be bottled. It clocks in at 9% ABV.

“The goal of the Backstage Series is to allow those beer enthusiasts who don’t have the ability to make it to our taproom an opportunity to experience some of the beers that, historically, have been limited to our taproom and a handful of high exposure events,” Engbers said. “Although these beers are not brewed in large volume, it is our intention to distribute them to all of our markets.”

While there will not be an official release party for Frangelic Mountain Brown at the brewery’s taproom in Grand Rapids, the beer will be available on draft in the taproom beginning Monday, July 2. The focus of bottle sales will be in Founders’ distribution footprint.

The next beer to be released in the series later this year will be a celebration of the brewery’s fifteenth anniversary, though the beer’s style is yet-to-be revealed. The release party for this beer in November will be Founders’ first to require advance tickets. The KBS release party in spring of 2013 is expected to be an even larger festival-type event–be on the lookout for more detail to come.

 

Limited Run of Founders Letterpress Posters Handmade in Michigan Available Now!

We have released 190 one-of-a-kind Founders letterpress posters, available for purchase in both our on-site and online stores for $75 each.

 

There are parallels between letterpress and the brewing processes: letterpress is becoming a lost art—similar to how the art of brewing was almost lost until its recent rebirth—and both require a great sense of design, a high degree of craftsmanship and strong attention to detail.

 

Each of these Founders posters was hand struck, one at a time, by a team of three operators/artists, and has been printed on 100% Cotton, 140# Archival Legion Revere, standard white paper. The press used was a Vandercook 219AB Proof Press (1950s era) with an adjustable bed; it was originally owned by the Detroit Society of Arts and is still housed in downtown Detroit. The ink is a Van Son Letterpress ink, Rubber Based plus. Owosso Graphics in Owosso, Michigan, made the plate. Due to the complexity of the project, the printing plate was created using an acidic etching onto a solid magnesium plate. From there, this magnesium plate was mounted onto a 1″ thick wood base and prepped for striking. Here’s a video (with original music by Founders favorites Lindsay Lou & the Flatbellys!) that demonstrates the process:

 

 

Handmade letterpress prints are highly desired collectibles and have the added benefit of looking great in a home bar. Founders’ lead designer and artist on this project, John Cymbal of Driven Solutions Inc., shares some decorating tips: “These prints deserved to be framed carefully in either a thick wooden black frame or an ornate vintage silver frame. Yours should be hung on the wall where it can be viewed with a refrigerator full of Founders within arms reach, because simply reading this poster will make you thirsty.”

 

**Get yours here!

 

 

Call for Founders Memorabilia!

We need your vintage FBC stuff!

Examples of the types of goods we’re looking for. Clockwise from top left: A ticket to the 2006 Breakfast Stout Breakfast, a Rübæus label, a poster from the 2005 Black Party, and an old Breakfast Stout Breakfast mug.

If you have any Founders Brewing Co. treasures from the past 15 years that you are willing to donate, we will do our best to put it on display in our taproom for others to enjoy! Help us “dress up” the brewery with any news articles, pictures, posters, glassware (we’d especially love some old Mug Club mugs), t-shirts, stickers, buttons, hats, flags, tin-tackers–anything that captures the history of Founders.

We make great beer, but we don’t claim to have been anything close to great archivists since starting the brewery in 1997. We’d really appreciate you digging up any of the things that remind you of your favorite Founders experiences over the past 15 years. We’re going to make something kickass with all of the things we receive–and the more cool stuff we get, the more kickass it will be!

If you have items to donate, please contact Christina McDonald at christinam [at] foundersbrewing [dot] com or (616) 325-2694 by June 1.

 

Linchpin White IPA: Our Collaboration with Green Flash

On April 12, we announced that we’ve partnered with like-minded California brewer, Green Flash Brewing Co., to produce a first-time, limited release called Linchpin White IPA. Our Brewmaster, Jeremy Kosmicki, partnered with Chuck Silva of Green Flash last month in San Diego to develop the beer. It will debut during the Craft Brewers Conference in San Diego and move on to limited release beginning May 2012. Both of our breweries have been brewing up several of the world’s top flavor-forward ales, so we decided it could be fun to come together to collaborate on an uncommon and emerging beer style.

“Founders makes world-class beer,” says Green Flash Brewing Co.’s Co-founder and President, Mike Hinkley. “It’s not available in San Diego, so I always look to taste some when I am on the road. Our Sales Chief, Jim Kenny presented the idea, and I was immediately all for it. Then Chuck and Jeremy settled on White IPA. I can’t wait to tap these kegs and share this innovative new release with the national community of craft beer fans.”

Each brewery is known to push boundaries in creating risky, new, flavor-forward styles that appeal to the true beer aficionado. Because Founders is not currently available in San Diego, the collaboration will allow the California craft beer lover a chance to experience our beer in their native state. Green Flash will release Linchpin White IPA on draft during May’s Craft Brewers Conference with events to take place as follows:

 

  • Tuesday, May 1: Tapping of First Keg  – Green Flash Tasting Room & Beer Garden 3–9pm

 

  • Friday, May 4: Hamilton’s & Regal Beagle Release Parties Begin at 5pm
  • Each bar will feature Linchpin White IPA
  • Other draft selections from Green Flash and Founders will also be on tap for the evening
  • Representatives from Founders and Green Flash will be in attendance

 

 

Beer Details: Linchpin White IPA

“There’s a lot going on in this beer with two yeast strains, copious amounts of wheat malt, and a big focus on ‘C’ hops to deliver a citrus explosion,” explains Green Flash Brewmaster, Chuck Silva. “In fact we lined up more than a dozen hop varieties in the brewery to select three hops with the biggest citrus character to dry hop the beer.

“This golden beer pours with beautiful, frothy white beer foam that lasts due to bottle conditioning. Gently rousing the yeast that settles in the bottle will result in a fuller texture and a more cloudy white appearance. The citrus aromas that jump from the glass are largely tangerine up front with other types of citrus notes that mingle with the Belgian yeast esters. Hop flavors of bitter orange zest dominate the brew and linger to the finish with a nice play of American and Belgian yeast combo.”

A beer with so many components can be held together with a “Linchpin”. The official “Linchpin” of this beer is the skillful collaboration between the two breweries to create a unique hop-forward brew. Linchpins are symbolic: two simple shapes that combine to strengthen a bond amongst many different pieces.
Linchpin White IPA will be released during the May 2012 Craft Brewers Conference in San Diego and will then be available in limited supply via bottle-conditioned 22oz bottles and by the keg for special release events nationally in May and June 2012.

 

About Green Flash Brewing Co.

Green Flash Brewing Co. is located in San Diego, California, and was founded in 2002 by Mike and Lisa Hinkley. Brewmaster, Chuck Silva, leads brewing operations. Green Flash is an award-winning brewer of fine, hand-crafted ales, and specializes in brewing assertive and distinctive beers, such as the nationally acclaimed West Coast IPA: an award-winning beer whose wide acceptance has helped define a category.  Green Flash brews ten styles of beer regularly, on draught and in bottles as well as a growing lineup of seasonal and special offerings, including several barrel-aged beers, throughout the year. Please visit the Green Flash website for more information

 

We’re on Instagram!

To those of you that are part of the Instagram community: we’ve joined it, too! Follow us under the username @foundersbrewing. If you aren’t on Instagram, it’s a free app that you can download on your smartphone (it was originally created for the iPhone, but it just recently became available on the Android).

We posted photos of our production facility this morning and will continue to post pictures from our taproom, festivals, beer dinners, the brewery, and more. Here are a couple of photos we’ve taken so far:

The cellar on a Thursday morning. Testing out week old Centennial IPA straight from the tank. Aromatics don’t get much better than this.

Can’t see through the runoff of this stout, on our old brew house right now, even with a flashlight. This one will be available at Black Party in our taproom on April 21.

We hope to see you (and your photos) on Instagram!

 

Hop Testing

Reason #4398 being a brewer is a sweet gig: hop testing. To ensure that we’re always using the highest quality ingredients in our recipes, we test different ingredients from time to time. Recently, a few of our brewers tested some potential new hops and we happened to have a camera on hand. Check it out:

Hops, ready for testing!

Brewmaster Jeremy Kosmicki checking out the aroma on one of the hop samples.

Brewer Adam Schmitt checking out another hop sample.

 

Mug Club Expansion

We’re expanding our mug club and will be accepting new members beginning when our taproom doors open, at 11am, on Saturday, March 24.

Thanks to careful planning, ingenuity, and a little elbow grease, we were able to create more shelf space behind the bar in the taproom. More space = more mugs = more mug club members!

Here’s a few of the perks of being a Mug Club Member at Founders:

  • You get your own personalized mug, etched with a name (or whatever text you choose) and mug number.
  • The mug has a handle.
  • You get to take the mug home at the end of the year.
  • You get $1 off beers all the time, and $2 off on Wednesdays, Mug Club Day.
  • You get $2 off growler fills.
  • You get in at a discounted price to select Founders events (Founders Fest, Harvest Party, Black Party, etc).
  • You get to be part of the coolest club in the world! (According to us. We’re biased. But this is our blog.)

 

Wanna be a member? Here’s what you do and how it works:

  • On Saturday, March 24, at 11am, new memberships will officially go on sale.
  • You must be 21 to purchase a Mug Club membership.
  • You must be present (no phone or internet orders) and be in possession of a valid ID.
  • Cost is $60.
  • Memberships last for the duration of the calendar year. (It is solely a membership for the rest of 2012.)
  • You cannot buy a membership as a gift.
  • Your benefits begin as soon as the transaction is processed.
  • Upon purchase, you will be issued a temporary mug ID card with your mug number on it. Your personalized mug will arrive shortly thereafter.
  • Mugs are non-transferrable.
  • You will have to opportunity to renew your membership in the fall for the 2013 Mug Club.

 

KBS Release Party Update: Looking Ahead

Folks,

We wanted to reach back out to everyone about this past weekend’s KBS release event. We first want to thank those of you who took the time to give us valuable constructive criticism; we’ve spent the better part of the week sorting through each and every one of your emailed suggestions. The passion, both positive and negative, in your well-thought-out communications is a testament to how lucky we are to be in the beer community.

We are making a dramatic improvement on organization, efficiency, and communication plans for our future releases so that everyone involved can enjoy the true spirit of the experience. It would be misleading to say that everyone will get an allocation of KBS next year, but we can assure you that we are producing approximately three times the volume for the 2013 release. However, with the demand for this beer, reduced allocations will still be in place at next year’s event.

One overwhelming piece of advice that we received was to go to a pre-sale ticketed lottery system. We have a plan to implement such a system in a way that will benefit both event attendees and a charity that the brewery believes in. The entire day will be reworked to ensure that access to KBS, in bottles and on tap, will be clearly communicated, in order to better accommodate more beer enthusiasts. We’re excited to share these details when we announce our next release.

In looking back at last weekend, we find success in the lessons we’ve learned. We’re confident that our future release events will be a blast to those that come out to visit the brewery. Our ultimate goal is to make some of the country’s best beers, and much of the fun lies in sharing it with the extended Founders Family, which is made up of beer enthusiasts like you.

Thanks for all of your support; we are humbled and grateful for all of the advice received over the past week.

Cheers,

Mike Stevens and Dave Engbers
Co-Founders
Founders Brewing Co.

 

KBS Release Party

Early this morning we made the decision, right or wrong, to limit the purchase of Kentucky Breakfast Stout (KBS) bottles to 1/2 case per person rather than the full case that we have done in the past and that we had communicated to our consumers.

First of all, we want to thank everyone for their support, their loyalty, and their appreciation for good craft beer–if nobody cared about KBS, we wouldn’t be sending out this communication because there would be no issue. The turnout for our release today was a testament to the dedication of the beer enthusiasts and to how far our industry has come over the years.

When we saw how many people had come from across the country to buy KBS, we were taken by surprise. We knew we couldn’t make everyone happy: with over 1000 people in line and only 315 cases to go around, the decision was made to try to get KBS to as many dedicated beer enthusiasts as possible so that the majority of those in line didn’t leave empty handed (though some still did). We cut our individual allocation in half; 634 people bought KBS and we ran out before the last 362 people got to the front of the line.

There is no way for us to predict what the response will be to releases like this. Last year, we were able to take care of the majority of those that waited in line, and we increased the number of cases for the release this year as much as we could. Unfortunately, because this beer is aged for about a year in bourbon barrels in the caves beneath Grand Rapids, we brewed it about a year ago–when we were still limited to the production capacity of a 30 bbl brewhouse. Next year’s release will be about three times the size, because we were able to brew it on our new 85 bbl brewhouse just recently. We understand that this will still, most likely, not get supply up enough to match demand for this product, but we see it as an improvement.

Our vision for our release parties has been to get the core beer enthusiasts to our brewery for a fun time, to foster new friendships and new stories to tell. We’ve always wanted it to be more about the experience than the beer that folks leave with, and we’re sorry if that experience today was tarnished for anyone because of the decision that we made early this morning.

We ask any of you that want to express your feelings about how our KBS bottle release was run to email us. The only way for a growing company like us to learn from events like this is for us to hear directly from the people that attended. We appreciate any constructive criticism that you’re able to send our way. Please send your email to info [at] foundersbrewing [dot] com with ATTN: KBS RELEASE PARTY in the subject line. We will collect these emails and will use them to re-evaluate the process through which we distribute KBS in the future.

Thanks again for all of your support and understanding.

 

–Mike Stevens and Dave Engbers, co-founders

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